We plan to offer online and off-line trainings in climate change and using social media, including a 10-Step online marketing guide for activist.
10-Step
Online Marketing Guide:
- Research: learn about niche area of interest, and create name for group
- Writing: group mission statement and marketing goals
- Multimedia Basics: create logo and find background pic related to niche
- Web Basics: setup email for niche
- Web Design: setup blog/website for niche
- Web Networking: use email & name to establish presence on social media channels
- Web Marketing: use social media channels to set up viral marketing
- Web Campaigns: petitions and fund-raising
- Web Office: use social media for online meetings and events
- SEO: analyze and update blog/social media channels regularly
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